The Mirror Makers

The Mirror Makers

A History of American Advertising and Its Creators

Book - 1984 | 1st ed
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"The book traces the evolution of advertising through print, radio, and television, and in the process discusses the image of advertising itself as seen in novels and films. It also investigates the role of women and minorities in advertising, explaining the rise of Jews, the coming of age of Italians, and why blacks have yet to gain a real foothold"--Cover.
Publisher: New York : Morrow, 1984
Edition: 1st ed
ISBN: 9780434147274
0434147273
9780394732466
0394732464
9780688022563
0688022561
Branch Call Number: 659.1 F794
Characteristics: 383 pages, [2] pages of plates : illustrations ; 25 cm

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